Yongpu and Mqcoffee, two coffee enterprises, are household names for Jiading residents. As the specialty instant coffee market booms, the two enterprises are growing stronger.
Founded in 2014 in the Jiading Industrial Zone, Puyong was named after its founder, Hou Puyong, and got its first commercial leap by collaborating with designers and illustrators.
After entering the portable specialty coffee market, Puyong has expanded its collaborations in more fields. So far, more than 600 enterprises and TV shows have cooperated with Puyong, such as U Can U BB, QQ music and Tmall, to provide numerous well-received contents for young people.
One of Yongpu's factories, which is located in Chaozhou, Guangdong province, and boasts an annual production of more than 100 million coffee capsules, opened in May 2022. The enterprise now enjoys a complete coffee production supply chain.
A Chaozhou-based factory of Yongpu. [Photo/jiading.gov.cn]
Mqcoffee is one of the first coffee enterprises that produces and promotes specialty coffee. According to Cai Zhongshun, the founder of the enterprise, he started to make coffee right after graduating from college.
Presently, Mqcoffee factories are equipped with industrial-level coffee grinders to make extremely fine coffee grinds. On top of that, the enterprise has introduced the OPTIMA capsule coffee making machine, which can produce 200 capsule coffees in one minute.
Mqcoffee now is working hard to produce 700 metric tons of coffee annually, and expects to enjoy an annual increase of 50 percent in sales volume this year.
A Mqcoffee coffee cultivation base. [Photo/jiading.gov.cn]